Train well, race smart and win!
Achieving a personal goal early in life, Diane was placed in the coveted “Top 10” ranking of US women in the demanding sport of the Triathlon in 1988.
Soon after Diane turned her sights to helping other athletes do the same by developing and managing Santa Barbara-based Diamondback/GNC Cycling Team - a team of 30 talented road and track cyclists incorporating a Youth, Women’s, Master’s, and Elite Men’s teams. The Diamondback/GNC Cycling Team trained in Santa Barbara county and raced in competitions throughout the United States with Diane at the helm from 1988 to 1991.
Determination, focus and fortitude are the qualities that define Diane Dennell and provided her the foundation to follow her passion and start her own company.
In 1991, Pathfinder Tours; a “soft adventure” company providing leisure and corporate groups with bicycling and hiking tour experiences throughout Santa Barbara and the Santa Ynez Valley wine country was officially ‘open for business’. It was only a matter of time before Pathfinder Tours would evolve into a full-service destination, special event and meeting management company. In 1995, the broader base of services, destination and meeting management, and event production was launched as Business Executives Travel Association, Inc. – B.E.T.A. , for short.
With an integrous team of creative and dynamic individuals dedicated to a common purpose of working hard, the zest and passion for life B.E.T.A. represented was quickly contagious to a fast growing list of exuberant clients in the Santa Barbara County market for destination management, meeting management and event production services.
Once again, Diane broke her own mold, and following tremendous successes on a regional and national level throughout the early and middle 2000’s, she launched Relevé Unlimited in 2005. Reflective of the growing desire from clients and property partners to think well beyond the proverbial box, and to reach greater heights and imaginations, the word Relevé alone, the French ballet term for ‘on your toes‘ or ‘reach higher‘, embodied the elevated sense of passion, commitment and excellence in leadership that Diane and the team at Relevé Unlimited had come to embody, unparalleled in the industry.
The long and loyal list of Relevé Unlimited clients are a testament to Relevé’s determination to remain true to the organization’s original founding goals and ideals. Train well, race smart and win…
Diane has two accomplished sons, Tom and Alan. Tom recently graduated from Colorado College with a Bachelor of Arts degree in Liberal Arts; his major being Political Science and is forging a career in the software industry. While Alan has just completed his Junior year of High School and is following in his Mom’s footsteps as an accomplished BMX athlete winning competitions around the Western United States. Diane’s home in Los Olivos, California is flooded with furry friends and lots of laughter as Lillie, Maddie and Mimi move in and out of the excitement and commotion, always thrilled to be part of the team’s adventure whatever that may be.
An avid runner and swimmer to this day, with daily workouts that would make Lance Armstrong or Michael Phelps pause, turning a bench mark at 50, Diane remains passionate about inspiring others to get out and get moving; to challenge themselves in any endeavor that gets their soul moving, heart pumping, enjoying the great outdoors at every turn.
Back to Top
Diane Dennell shares, “ We’ve been in the business of providing traditional and ‘out-of-the-box’ DMC services since 1991. In these changing times, we’re tasked with the challenge of being ‘relevant’. Partnering our clients with my passion for sports – especially running and triathlons – is a natural, employing the same gears on our proverbial DMC bike, to a new and parallel course, as we continue to service our DMC clients and property partners, while inspiring ourselves and those we work with through new business opportunities. ”
Tim joined Relevé Unlmited after two decades of success in Investment Banking and Relationship Management Services as a Chartered Financial Analyst with a focus on High Net Worth and Institutional clients. Tim served as a Managing Director At Sabrient Systems, LLC in Santa Barbara, CA. Before Sabrient Systems, Tim was the Director of Sales for Singular Research of Calabassas, California. Tim started his career in Investment Banking at Scudder, Stevens and Clark, Boston, MA, in their Global Bond Group where he assisted in the management of institutional portfolios. Tim went on to start a successful hedge fund business, Bigelow Asset Management, which he sold to Millennium Asset Management in 2001. Tim stayed at Millennium where he ran their Small Cap equity portfolio’s and became its COO.
Working in both California and on the East Coast, Tim has built a deep referral network and trusted relationships with major High Net Worth individuals and Institutions in a wide variety of sectors. His extensive knowledge of investment strategies, business relationships, and his ability to create and foster long lasting associations based on integrity are his strengths.
Tim is currently developing and fuliflling Sponsorship and Consumer Exposition relationships with Relevé clients – Ultimate Boarder www.ultimateboarder.com, Destination Races, www.destinationraces.com , and the June Lake Triathlon, www.highsierratri.org. Other sports competition and event sponsorship contracts are in development.
A steward of the natural environment, Tim is the Founder and Executive Director of the World BioJet Alliance www.biojetalliance.org . Tim is a member of the Santa Barbara Channel Keepers and the Sierra Club. Leading by example is a passion Tim shares with his two boys, Mason and Reese, who fill all the extra hours of Tim’s life, exploring the coastal beauty of their home in Santa Barbara, when not surfing, skate boarding or playing video games.
Tim shares that, “my almost 20 years in the financial industry provides me an intimate partner’s acute understanding and respect for the business community’s needs and what inspires them - our clients at Relevé . As an outdoorsman, athlete, and impassioned steward of the environment, I’m thrilled to partner the best of all my worlds toward a recipe for success in a time when we’re all defining the ‘new normal’ in American business.”
Tim earned his Bachelor’s Degree from the University of Rhode Island and completed the Executive Program at Harvard’s Kennedy School of Government in Behavioral Finance. '
Back to Top
Beverly’s successes in public relations, fashion, and special event production for corporate, specialty retail, and non-profit organizations encompasses the past 25 years.
Before joining the Relevé team, Beverly created and launched a line of designer handbags and home accessories under the label Red Haute Couture. The line was placed in over 70 exclusive specialty stores nationwide. Prior to this, Beverly held the position of West Coast Regional Manager for a New York based P.R. firm in Beverly Hills, California, specializing in automotive, beverage and specialty retail. Previously Beverly was the Marketing/P.R. and Fashion Director for Saks Fifth Avenue in San Diego & South Coast Plaza.
Including project conceptualization, contract negotiations and proposals, budget allocation and cost analysis, branding, advertising and publicity, creative and entertainment production, technical coordination and direction of special events, and extensive media relations, Beverly’s scope and mastery of every aspect of Meeting and Conference Management together with Event Production provide an unparalleled platform for her focus at Relevé Unlimited.
While firmly placed with Relevé Unlimited, Beverly continues her work as Fashion Director for Santana Row, an upscale lifestyle and retail development in San Jose, California and directs many other special events at The Row.
Beverly has a wonderfully supportive husband Herbie and 2 incredible children. Her daughter Erin is very successful in real estate and Troy, is one of the founders and owner's of Volcom, a highly coveted boardwear brand. She also has 2 beautiful granddaughters, Jaya and Jasper, who are the joys of her existence. The newest member to join her family is a Yorkie puppy named Bodacious who's one mission in life is to antagonize their cat, Boxster. Life is good!
Back to Top
Since 1974, when Ed Lamoureaux’s passion for history and geography lead him to the Travel Industry, Ed has been producing meetings, conferences, incentive events, and travel tours for a wide-ranging list of varying types of groups.
From educational tours for schools and universities to executive and corporate group travel, Ed’s involvement in Destination Management, Meeting Planning and Incentive Platforms has resulted in the highest level of mastery of flight charter, ground movement at the greatest scales, research and development of uncharted destinations, worldwide hotel and vendor relationships, proposal development and presentation to every facet of the decision making process and its principals, advance site selection, inspection and development, accommodations/food and beverage/catering/event production management and fulfillment, all for groups as intimate as 25 and as large as 2,500. Ed’s work has been successfully fulfilled in locations all over the lower 48 United States, Alaska, Hawaii, Mexico, the Caribbean, Australia, Argentina, Costa Rica, Egypt and throughout Western Europe.
A Chicago native, Ed moved West to San Diego, California in 2002 to partner with Relevé Unlimited on the destination’s potential in the group business world, opening the San Diego office of Relevé Unlimited.
As a now San Diego native, Ed’s breadth and knowledge of the destination is unsurpassed. His ‘ insider’s knowledge ‘ provides a coveted negotiating and fulfillment position for Relevé Unlimited and its clients throughout the region. Ed’s negotiating skills are highly regarded and while San Diego is Ed’s sales management destination, his expertise in all destination fulfillment informs all aspects of Relevé Unlimited’s operations throughout its offices in California and its meeting planning services throughout the United States and beyond.
Ed enjoys the pace of his San Diego lifestyle with close friends throughout the region, regular outings to the flora site of Balboa Park and the fauna destination of the San Diego Zoo, along with the companionship of his aviary companions. And though it may seem like work to some, any and every opportunity to pull out the passport, especially to France or Mexico, will meet Ed’s enthusiasm for the next great destination.
Back to Top
Born and raised in Southern California, Lisa’s roots in Orange County include her college work and her initial interests in property development and management. In 1992, Lisa and her husband moved to Truckee, California to start a family and focus on quality of life issues. Lisa’s career in hospitality started at the Resort at Squaw Creek in Squaw Valley, Lake Tahoe. Lisa’s 17 year tenure at Resort at Squaw Creek afforded her invaluable experiences in all aspects of hospitality including Resort and Destination Management, Meeting and Conferencing Services, Food & Beverage Management, and the Executive Offices. Ultimately her passions for Destination Management afforded her the opportunity to run the in house destination management company at Resort at Squaw Creek, Summit Destination Services.
Over 12 years later in the DMC business with a passion for creating unforgettable memories for visitors to the Sierra Corridor, Lisa and her husband are enjoying seeing their children, now aged 12 and 16, mature into healthy teenagers with a passion for the region that they share with their communities.
An avid downhill and cross country skier, Lisa and her family enjoy long snow shoe hikes with their dogs, summer time activities include hiking, biking, softball and roller blading along the Truckee River, and all the four seasons events that the communities of Lake Tahoe offer.
Back to Top
In 1991, Gaspar relocated to the Carneros region of Napa Valley. After many years managing business and hospitality publications in San Francisco, Gaspar joined Artesa Vineyards as a group marketing consultant. Gaspar helped launch and develop Artesa's events and group sales business. After an accomplished seven year fulfillment, Gaspar was tapped to manage the event sales and marketing department for the Culinary Institute of America at Greystone [ CIA ]. At Copia: The American Center for Wine, Food & the Arts, Gaspar launched an innovative and uniquely new “partnership marketing" program, focused on local service providers, complimenting an incomparably talented internal event and group sales staff. The department grew group and event sales revenue for Copia from 3% to nearly 27% of Copia’s gross revenue. Gaspar continued with The Terlato Wine Group as Event Manager for Rutherford Hill Winery and Chimney Rock Winery. Later, joining the team at Sebastiani Vineyards, Gaspar increased the event business over 100%, enjoying both new industry partners and associates while maintaining all the important relationships grown from Artesa Vineyards, Copia, and CIA. Before joining Relevé, Gaspar opened Real Catering in the Vintage Estate, which led to Real Events and Villagio Private Dining. Gaspar has had tremendous opportunities to focus on new revenue centers in recent years within existing traditional sales structures for doing business in the valleys. He brings the breadth of 20 years in the Destination Management, Food & Beverage, and Hospitality industries to his work with Relevé Unlimited and our clients and Property Partners, together with incomparably deep relationships in the region.
Gaspar grew up on the Caribbean side of Panama in the U.S. Canal Zone later attending Creighton University in Omaha, Nebraska earning a Bachelor of Fine Arts degree, followed by a completion of studies at the Jesuit Institute for the Arts / Creighton School of Fine Arts. Gaspar's continued education has been fulfilled at Scripps Howard Business Publications Sales Training for Management, Xerox Training (Lee Snow Training Seminars), and The Pegasus Institute for Sales Training.
Industry associations include I.S.E.S. – International Special Event Society, and WCSEP - Wine Country Special Event Professionals. Gaspar is a Napa Valley Mustard Festival Board Member. Gaspar is a certified 'Responsible Beverage Service and Food Safety Manager'.
In his private time, Gaspar spends passionate hours working on his “ fixer upper ” along the Napa River, a gorgeous home of repose and relaxation.
Back to Top
